Custom Private Label Formulations


Custom formulations during September - December are suspended until the Christmas Sales season has ended. 

Whether you have your own formulation or want to tweak our stock formulation to create something just a little bit different from the competition, we can help you! Costing is not guaranteed to be the same as our stock formulation. All oils have different costs, so costing will be determined from your custom formulation. **Please note that we do not offer custom product formulation creation for fully new products. We either adjust our formulation or use yours to create the products.

If we are tweaking our formulation or substituting an ingredient. We will make the product to match our consistency. Once an agreed upon formulation is finalized. We’ll create a sample batch and send for approval. There will be a fee for a custom sampling and the costing for samples will depend on what is needed for the custom ingredient and production.

For the case of a full custom formulation, we would first start with a Non-disclosure agreement. Once the NDA is signed by both parties you would share the formulation or the requested tweaked ingredients with us so we can build out a costing analysis. Once the costing is figured out, we would send the details for approval.

Next phase would be creating samples there would be a cost associated to the samples. This cost would be determined on the formulation and what was required to bring in for new ingredients to create the samples. Once the samples are approved, we move into Branding and Labelling.

Our full custom formulation process breakdown; (this process is forever building and expanding to help our clients)

  1. Non-Disclosure Agreement signed by both parties.
  2. Formulation is shared so we can build a costing analysis.
  3. Ingredient list and supplier list created and supplied by client. We need to ensure quality of the ingredients and see if they are the same as our suppliers. If required, we may need to get samples of the ingredients to ensure the quality is the same. Costing of new ingredients would be calculated and billed as part of the Custom Formulation Creation.
  4. Product Samples required for Benchmarking. We need to ensure that quality is met and that the finalized product meets the expectations etc.
  5. Custom Formulation Creation cost is created and billed
  6. Ingredients are ordered for sample making.
  7. Production of samples.
  8. Shipping of samples. Shipping can take 1-5 business days, based on the client’s location.
  9. Client testing phase.
  10. Adjustment phase. If adjustments are needed; notes taken, formulation adjusted and phases 7-9 are repeated.
  11. Client signs off and approves the final product for mass production.

Please note that custom formulations will take a while to get started and approved as there are many steps in the process of approving a product for production. Time frames can differ from client to client based on the requirements of the formulation.


Extend your brand awareness by selling products with your brand and logo today!

We aim to be your one stop shop when it comes to the private label products as we’ll fully finish and pack the product for your end users. Meaning that we will label and pack your items and ship direct to your fulfillment center.

Private Label Tattoo Aftercare

Own your own Tattoo Parlour and want to sell your own aftercare products? Earn more profits by selling your own brand.

Private Label PROCESS: GETTING STARTED with First Element in 3 easy steps!

We know and understand that the process of starting a new brand can be daunting! That's why we have created an easy process and we will always do our best to accommodate any special requests you may have.

Whether you’re starting a new brand to sell on Amazon or a Barbershop looking to sell your own brand, First Element will help you get off the ground!

STEP 1 – Inquiry & Sampling

If you’re interested in starting your own brand, inquire today! Order samples and start testing our products today! We want you to be satisfied with our product!  

STEP 2 – Branding & Packaging

After you've tested the product, your next step is to decide on the branding and direction of your product line. Do you need assistance developing your brand? We can assist you in the label development. You may want to use our labelling structure and apply your logo to it, or we can assist with creating a new label. 

Inquire about Labelling and Graphic Design Services.

STEP 3 – Order & Production

Once you’re ready to begin your Private Label Brand, place your order via Purchase Order or direct email. We’ll confirm the order and begin manufacturing. All orders are made fresh upon order. General turnaround time for orders is 7-14 business days. Inquire for production deposit fees.

Frequently Ask Questions regarding Private Label.


You want your brand to stand out from the competition. Not only is a quality label important for selling your products, its also vital for communicating with the customer your company's image, values and increasing the perceived value of your brands products. A high-quality label can help set you apart from other brands.

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We stock our own packaging for the Private Label items. All of our packaging is bought by pallets in order to give our clients the best pricing of the private label items. If you would like to use your own unique bottles, we’d be happy to work with you.

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All products are made using the best ingredients from certified suppliers. Not tested on Animals.


Contact us today to get started with your Brand!